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On Saturday, 8 March 2025, over 300 volunteers gathered at Onehunga Foreshore for the 5th annual Hirepool Big Clean, coming together to clean up the Manukau Harbour and help protect one of New Zealand’s most endangered species—the Māui dolphin. An incredible 8,950 litres of rubbish weighing a staggering 880kg was removed. While the cost of living crisis continues to impact New Zealanders, Saturday’s turnout shows that protecting the environment is still a key priority for Kiwis.
In partnership with Sustainable Coastlines, Hirepool called on its community to take action against plastic pollution and marine debris, which pose serious threats to the Māui dolphin’s habitat. This event took place during Seaweek 2025, providing a chance to make a real impact while celebrating and protecting New Zealand’s marine environment.
The event saw families, local businesses, and environmental advocates come together for a morning of hands-on action, reinforcing the shared responsibility of keeping our natural spaces clean. Volunteers of all ages sifted through sand, dug into bushes, and scoured the foreshore to collect everything from plastic bottles and discarded fishing gear to broken glass and even large, unexpected items left behind by tides and human activity.
Hirepool CEO Brian Stephen praised the volunteers for their commitment: “Seeing so many people come together to protect our coastline is truly inspiring. The effort and enthusiasm of everyone involved highlight the real impact we can make when we work as a community.”
Sustainable Coastlines also expressed their gratitude, emphasising the long-term importance of such initiatives. “Every piece of rubbish collected today is one less threat to marine life and our ecosystem,” said Co-Founder Sam Judd. “The success of the Hirepool Big Clean shows what’s possible when businesses and communities unite for a common cause.”
Following the cleanup, volunteers were treated to a well-deserved sausage sizzle, ice cold Phoenix drinks, and the satisfaction of knowing they had played a crucial role in preserving one of Auckland’s treasured coastal areas.
The Hirepool Big Clean continues to grow in both participation and impact, reinforcing its place as a key event in environmental stewardship. Since its inception, this initiative has mobilised 2,258 volunteers, removed a total of 35,900 litres of litter weighing 5,960kg, and welcomed 996 participants across previous events. With each passing year, the message is clear—when we come together, we can create lasting change for our coastlines and future generations
“Across 15 years of clean-ups, both here and abroad, I’ve never seen an area worse affected by microplastics,” says Judd.
With only around 53 Māui dolphins over the age of one remaining, these rare marine mammals have a ‘nationally critical’ conservation status—just one step away from extinction. Once found along much of the North Island’s west coast, the Manukau Harbour, once was, and could still be, an important habitat for Māui Dolphins. Learn more at Māui and Hector’s Dolphin Defenders.
Māui dolphins face many serious threats, including:
Plastic waste is a major issue in Manukau Harbour, where Sustainable Coastlines Litter Intelligence programme has recorded higher-than-average litter density. The latest data shows that 525 litter items are found per 1,000m² in the area—higher than Auckland’s overall average of 422 and well above the national average of 305.
One survey at Onehunga Wharf revealed that a staggering 92% of collected litter was plastic, with 6,416 plastic pieces per 1,000m². While further surveys are needed to build a long-term picture, it’s clear that plastic pollution is a major issue in this area.
For more information on how to get involved in future clean-up events, visit Sustainable Coastlines - https://sustainablecoastlines.org
